Earned Pin clicks by Ad is the number of clicks on your Promoted Pin from people who saved or re-pinned it, driving additional organic traffic to your website.
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Used to show comparisons between values.
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To track Earned Pin clicks by Ad using Databox, follow these steps:
CPM by Campaign is a metric that calculates the cost per thousand impressions for each individual advertising campaign on Pinterest, helping advertisers evaluate the efficiency of their campaigns.
Paid Engagement by Ad is a metric that measures the number of interactions or actions taken on a Pinterest ad as a result of paid promotion, such as saves, clicks, and comments.
Click-through rate (CTR) by Ad is a key metric in Pinterest Ads that shows the percentage of people who clicked on a specific ad after seeing it, helping to measure ad effectiveness.
Earned CTR by Campaign measures the click-through rate of users who engaged with a Pinterest ad and later interacted organically with your brand's Pinterest profile or content. This metric indicates the effectiveness of your ad in driving further engagement.
Earned Pin clicks by Campaign shows the number of clicks on your Pins that came from people saving and sharing your content within Pinterest, resulting in organic traffic to your website.
Earned Outbound Clicks by Ad is a Pinterest Ads metric that measures the number of clicks on your ad that led users to an external website, resulting from shared or saved content.
Reach by Ad measures the number of unique people who saw your ad at least once. It is the total audience reached by your ad campaign across different channels.
The Average video play time by Campaign metric measures the average duration that users watch a video within a specific advertising campaign on Pinterest. It helps assess viewer engagement and content effectiveness.