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Microsoft Advertising Clicks by Ad Group

Clicks by Ad Group is a metric that measures the total number of times users clicked on ads within a specific ad group in a campaign during a given period of time.

With Databox you can track all your metrics from various data sources in one place.

Clicks by Ad Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Clicks by Ad Group"?
The Clicks by Ad Group metric refers to the number of times users have clicked on an ad within a specific ad group in a given time period. This metric provides insight into the performance of individual ad groups in terms of driving traffic to your website. By tracking this metric, advertisers can evaluate the effectiveness of their ad copy and targeting strategies, make improvements where necessary, and optimize their campaigns to achieve better results. Ultimately, this metric helps advertisers make informed decisions about where to allocate their budget and resources to achieve the best return on investment.
Example: If I see that one of my ad groups has a significantly higher number of clicks compared to the others, I know that the ads within that group are resonating well with the target audience and I can use that information to optimize my other ad groups.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Clicks by Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Clicks by Ad Group using Databox, follow these steps:

  1. 1
    Connect Microsoft Advertising that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Clicks by Ad Group on the Performance screen
  6. 6
    Get Clicks by Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Clicks by Ad Group
Microsoft Advertising integration with Databox Track Clicks by Ad Group from Microsoft Advertising in Databox GET STARTED

General

  • Description
    Clicks by Ad Group is a metric that measures the total number of times users clicked on ads within a specific ad group in a campaign during a given period of time.
  • Category
    Advertising
  • Subcategory
    Clicks
  • Date Added
    2017-09-25

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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