The estimated percentage of impressions your ad did not receive due to issues with your ad ranking.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impression Share Lost to Rank by Ad Group using Databox, follow these steps:
How often your ad was in the first position of all results, as a percentage of your total impressions.
The estimated percentage of impressions your ad did not receive due to issues with your daily or monthly budget.
The percentage of clicks that went to your ads. It is the share of the prospective customer's mindshare and buying intent you captured. You can use this performance metric to see where your growth opportunites are.
Conversions by Ad Group is a metric that indicates the number of times users clicked on an ad and completed a desired action (conversion) within each ad group. It helps measure the effectiveness of a particular ad group in driving conversions.
Average CPC by Ad is a metric that shows the average cost per click for each individual ad in a campaign, giving advertisers insight into which ads are performing best and where budget adjustments may be needed.
Conversion Rate is a crucial metric that measures the percentage of website visitors who complete a desired action, such as making a purchase or filling out a form.