Revenue generated for ad spend (total conversion value divided by amount spent), split up by Campaigns.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Return on Ad Spend by Campaign using Databox, follow these steps:
Impressions by Campaign Group is a metric that shows the total number of times ads from a particular campaign group were displayed to LinkedIn users, regardless of whether they clicked on them or not. It helps measure the reach of the ads and their potential impact on the target audience.
The Clicks metric represents the total number of clicks on your ad, including clicks on links, buttons, and other interactive elements within the ad.
Conversions by Campaign is a metric that measures the number of actions that a LinkedIn Ads campaign has driven. This can include purchases, form completions, and other desired outcomes.
Conversions by Ad is a metric that measures the number of times viewers of an ad took a specific action on the website, such as making a purchase or filling out a form, after clicking on the ad.
The estimated number of unique member accounts with at least one impression, split up by Campaigns.
Percentage of conversions relative to clicks (total conversions divided by clicks).
Revenue generated for ad spend (total conversion value divided by amount spent), split up by Campaign Groups.
Percentage of opened forms that were submitted (form submissions divided by form opens), split up by Campaign Groups.