Conversions by Campaign Group is a metric that shows the total number of conversions generated by all campaigns within a specific campaign group on LinkedIn Ads.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversions by Campaign Group using Databox, follow these steps:
Conversions by Ad is a metric that measures the number of times viewers of an ad took a specific action on the website, such as making a purchase or filling out a form, after clicking on the ad.
Spent is a metric that indicates how much money has been paid for LinkedIn Ads campaign or set of campaigns. It is the total amount of your advertising spend during a specific time period.
The Daily Budget by Campaign Group metric tracks the total daily budget allocated to a group of campaigns in LinkedInAds.
Average Frequency is a metric that indicates the average number of times each unique member account was exposed to an ad, split up by Campaigns. It is calculated by dividing the total number of impressions (or sends) by the reach, which is the estimated number of unique member accounts with at least one impression. This metric helps understand how often target audience is seeing their ads, aiding in the assessment of ad exposure and potential ad fatigue.
Clicks on your ads that led to a conversion, split up by Campaigns.
Percentage of conversions relative to clicks (total conversions divided by clicks), split up by Ads.
Revenue generated for ad spend (total conversion value divided by amount spent), split up by Campaign Groups.
Impressions on your ad that led to an event registration, split up by Ads.