Conversions by Campaign Group is a metric that shows the total number of conversions generated by all campaigns within a specific campaign group on LinkedIn Ads.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversions by Campaign Group using Databox, follow these steps:
Impressions by Campaign Group is a metric that shows the total number of times ads from a particular campaign group were displayed to LinkedIn users, regardless of whether they clicked on them or not. It helps measure the reach of the ads and their potential impact on the target audience.
Conversions by Ad is a metric that measures the number of times viewers of an ad took a specific action on the website, such as making a purchase or filling out a form, after clicking on the ad.
Engagement by Campaign measures the total interactions (clicks, likes, comments, shares) on ads within a campaign, indicating the level of audience engagement with the campaign.
The Avg. CPC by Campaign Group metric shows the average cost per click for all campaigns within a specific group on LinkedIn Ads.
Bid is the amount an advertiser is willing to pay for their LinkedInAds campaign to achieve a desired result such as clicks, impressions, or conversions.
Cost per Lead (Email) is a metric that measures the average cost incurred to acquire each lead who shares their email address through LinkedIn Ads. It is calculated by dividing the total advertising cost by the number of leads that provided their email information. This metric helps evaluate the cost-efficiency of campaigns specifically in terms of generating email contacts, enabling better optimization and budget allocation.
Clicks on your ads that led to a conversion, split up by Campaigns.
Total value generated by your conversions (value per conversion times conversions), split up by Ads.