Amount spent is a Facebook Ads metric that tracks the total amount of money spent on an ad campaign, ad set or ad during a specified time period. This includes the cost of impressions, clicks, and any other actions taken by users on the ad.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Amount Spent by Ad using Databox, follow these steps:
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
Use this Facebook Ads report to share insights into important metrics like spend, impressions, engagement, ROI, and more.
Impressions refer to the number of times an ad was displayed to a user on a social media platform like Facebook. It does not necessarily mean that the user interacted with the ad, but simply that it was shown to them.
Amount Spent by Campaign indicates the total cost incurred by a specific Facebook ad campaign over a given time period. It shows the amount of money spent on ads, including ad creation, placement, and delivery costs.
CTR (Link Click-Through Rate) by Campaign metric shows the number of clicks on your ad divided by the number of times the ad is shown, expressed as a percentage. It helps measure the performance of your ad campaign and determines the effectiveness of your targeting and messaging for driving clicks to your website.
Post Shares by Ad is a metric that measures the number of times an ad was shared by users on Facebook. This metric can help evaluate the virality of an ad and its potential reach beyond the initial target audience.
The Leads by Ad Set metric shows the number of leads generated by each ad set in a Facebook Ads campaign. It helps identify which ad sets are most effective in driving lead generation.
Purchases Conversion Value by Ad metric measures the value of purchases made by people who have clicked or viewed an ad on Facebook, allowing advertisers to track their return on investment (ROI) and optimize their ad campaigns effectively.
The App Installs by Ad Set metric measures the number of installs generated by each ad set in a Facebook app install campaign.
The Add to Cart metric measures the number of times users have clicked on the "Add to Cart" button on an ad or product page, indicating their interest in purchasing a product.