CTR (Link Click-Through Rate) by Campaign metric shows the number of clicks on your ad divided by the number of times the ad is shown, expressed as a percentage. It helps measure the performance of your ad campaign and determines the effectiveness of your targeting and messaging for driving clicks to your website.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR (Link Click-Through Rate) by Campaign using Databox, follow these steps:
The Reach by Ad Set metric provides the total number of people who saw your ad set, giving an estimate of the potential audience size for that particular ad.
CPP by Ad Set represents the (estimated) average cost to reach 1,000 people split up by Ad Sets.
Post Reactions by Ad is a metric that tells you the number of reactions on your ads, such as likes, loves, and wows. It helps you measure the engagement level and audience sentiment towards your ads.
Post Comments by Ad metric measures the number of comments generated on a particular post where an ad was placed. This metric helps in evaluating the engagement level and the performance of the ad campaign.
Post Shares by Ad Set is a metric that measures the number of times ads within an ad set have been shared on Facebook during a specific time period. It helps evaluate the success of an ad campaign by showing how effectively it's engaging your target audience and reaching a wider audience through social sharing.
Leads by Ad parameter in Facebook Ads provide information about the number of people who have taken a specific action, such as filling out a form or subscribing to a service, after seeing your advertisement. It quantifies the effectiveness of your ads in generating leads for your business.
Purchase ROAS measures the revenue generated from an ad campaign against the cost of running that campaign. It helps advertisers understand how much money they're making or losing on a single ad or ad set.
Purchases is a metric in Facebook Ads that measures the number of completed transactions on your website, app or Facebook page as a result of your ad. It is a key measure of the advertising ROI and can be used to optimize your ad campaigns for increased sales and revenue.