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Facebook Ads Cost Per App Install by Ad Set

Cost per App Install by Ad Set metric is the average cost incurred for acquiring one app install through a specific ad set. It helps to evaluate the performance of individual ad sets and optimize them to achieve maximum ROI.

With Databox you can track all your metrics from various data sources in one place.

Cost Per App Install by Ad Set 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Cost Per App Install by Ad Set"?
Cost Per App Install by Ad Set is a performance metric used to measure the average cost of acquiring a new app install from a specific ad set on Facebook. This metric is calculated by dividing the total spend of an ad set by the number of app installs it generated. It helps marketers optimize their advertising spend by identifying which ad sets are most effective at driving app installs and which ones may need improvement. This metric also provides insights into the cost-effectiveness of each ad set, enabling better decision-making and more effective campaign management.
Example: A mobile app gaming company runs different ad sets targeting different demographics. By analyzing the Cost Per App Install by Ad Set metric, they identify the ad sets that are most effective at driving app installs, and allocate more budget towards those sets.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Cost Per App Install by Ad Set in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Cost Per App Install by Ad Set using Databox, follow these steps:

  1. 1
    Connect Facebook Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Cost Per App Install by Ad Set on the Performance screen
  6. 6
    Get Cost Per App Install by Ad Set performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Cost Per App Install by Ad Set
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Facebook Ads integration with Databox Track Cost Per App Install by Ad Set from Facebook Ads in Databox GET STARTED

General

  • Description
    Cost per App Install by Ad Set metric is the average cost incurred for acquiring one app install through a specific ad set. It helps to evaluate the performance of individual ad sets and optimize them to achieve maximum ROI.
  • Category
    Advertising
  • Subcategory
    Installs
  • Date Added
    2017-06-12

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago 00:00 to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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