CPM (Cost per Mile) is a Facebook Ads metric that measures how much you pay for 1,000 ad impressions. It helps you determine the effectiveness of your ad campaign and the cost of it.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CPM by Ad using Databox, follow these steps:
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
Use this Facebook Ads report to share insights into important metrics like spend, impressions, engagement, ROI, and more.
Frequency by Ad Set is a metric that measures how often a single person sees an ad within a set time frame. It helps prevent ad fatigue and determines if the target audience is too narrow.
CPM (Cost Per Mille) by Ad Set is a metric that shows the average cost per 1,000 impressions for an ad set. It is used to determine the efficiency of your ad set and can help to optimize your campaign to increase impressions while lowering costs.
CTR (All) is a Facebook Ads metric that measures the ratio of clicks to impressions for all ad placements. It helps to evaluate the ad's relevance to users and overall performance. A higher CTR indicates better user engagement and ad performance.
CTR (All) by Ad Set is a metric that measures the total number of clicks on an ad set divided by its total number of impressions, indicating the effectiveness of your ad set in generating engagement and interest among viewers.
CTR (Link Click-Through Rate) is a measure of the ratio between clicks and impressions on a link within a Facebook ad. It shows the effectiveness of the ad in engaging the audience and driving traffic to the intended destination.
Page Likes is a Facebook Ads metric that measures the number of people who have liked your Facebook Page. It is a key indicator of your Page's popularity and reach and can also help increase organic reach and engagement.
Cost Per App Install is the average amount of money spent per user who installs your mobile application through a Facebook advertisement.
The Adds to Cart by Campaign metric tracks the number of times users added items to their cart after clicking on a particular campaign ad. It helps measure the effectiveness of a campaign in driving potential customers towards making a purchase.