Cost Per App Install by Campaign is the average cost for acquiring a single installation of an app through a specific advertising campaign on Facebook.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost Per App Install by Campaign using Databox, follow these steps:
Impressions by Ad Set metric tracks the number of times the ads in a particular ad set are displayed to Facebook users. This metric is used to measure the reach and frequency of ad campaigns.
CPP by Ad Set represents the (estimated) average cost to reach 1,000 people split up by Ad Sets.
Clicks (All) by Ad Set metric measures the total number of clicks received by an ad set across all ads within the selected date range, including clicks on links, call-to-action buttons, and other interactive elements.
CTR (All) by Ad Set is a metric that measures the total number of clicks on an ad set divided by its total number of impressions, indicating the effectiveness of your ad set in generating engagement and interest among viewers.
CPC (All) by Ad Set is a metric that measures the average cost of each click on your Facebook ad across all placements and devices within a specific ad set.
CTR (Link Click-Through Rate) by Campaign metric shows the number of clicks on your ad divided by the number of times the ad is shown, expressed as a percentage. It helps measure the performance of your ad campaign and determines the effectiveness of your targeting and messaging for driving clicks to your website.
Post Comments by Ad metric measures the number of comments generated on a particular post where an ad was placed. This metric helps in evaluating the engagement level and the performance of the ad campaign.
Page Likes is a Facebook Ads metric that measures the number of people who have liked your Facebook Page. It is a key indicator of your Page's popularity and reach and can also help increase organic reach and engagement.