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Facebook Ads Impressions by Ad

Impressions by Ad is the number of times your ad was displayed to users on Facebook or Instagram, regardless of whether they clicked on it or not. It indicates the reach of your ad campaign.

With Databox you can track all your metrics from various data sources in one place.

Impressions by Ad 2.190,879

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About
Tech details

Impressions by Ad is a metric that measures the number of times an ad has been displayed to a user. Each time an ad is displayed, it counts as one impression. This metric is important because it gives you an idea of the reach of your ad and how many people it is being shown to. However, it is important to note that an impression does not necessarily mean that the user has interacted with your ad or taken any action. It simply means that they have seen the ad. By analyzing the impressions by ad metric, you can make informed decisions about the effectiveness of your ad campaigns and refine your targeting, creative, and messaging to improve your results.

Example: An e-commerce company tracks Impressions by Ad to measure the reach of their Facebook ads promoting a new product line, allowing them to optimize their ad targeting and creative to maximize exposure to their target audience.

Visualizations

Bar and Line Chart

Used to show comparisons between values.

How to track Impressions by Ad in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Impressions by Ad using Databox, follow these steps:

1
Connect Facebook Ads that contains the metric you want to track
2
Select the metric you want to track from the list of available metrics
3
Drag and drop the selected metric onto your dashboard
4
Watch your dashboard populate in seconds
5
Put Impressions by Ad on the Performance screen
6
Get Impressions by Ad performance daily with Scorecards or as a weekly digest
7
Set Goals to track and improve performance of Impressions by Ad

Goals

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