CPM (Cost Per Mille) by Ad Set is a metric that shows the average cost per 1,000 impressions for an ad set. It is used to determine the efficiency of your ad set and can help to optimize your campaign to increase impressions while lowering costs.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CPM by Ad Set using Databox, follow these steps:
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
Use this Facebook Ads advanced report to share high-level and in-depth metrics of your Facebook Ads performance. Present an overview of key metrics like Impressions, CPC, Cost per Lead, ROAS, and more.
Reach by Ad is a Facebook Ads metric that represents the number of people who saw an ad at least once, regardless of whether or not they engaged with it.
CPP by Ad represents the (estimated) average cost to reach 1,000 people split up by Ads.
This metric measures the number of clicks on the ad link leading to the website or landing page. It doesn't measure any other clicks on the ad.
Post Reactions by Ad is a metric that tells you the number of reactions on your ads, such as likes, loves, and wows. It helps you measure the engagement level and audience sentiment towards your ads.
Post Shares by Ad Set is a metric that measures the number of times ads within an ad set have been shared on Facebook during a specific time period. It helps evaluate the success of an ad campaign by showing how effectively it's engaging your target audience and reaching a wider audience through social sharing.
The Leads by Ad Set metric shows the number of leads generated by each ad set in a Facebook Ads campaign. It helps identify which ad sets are most effective in driving lead generation.
The Purchases by Ad Set metric measures the number of completed purchases attributed to a specific ad set in a Facebook Ads campaign.
The Add to Cart metric measures the number of times users have clicked on the "Add to Cart" button on an ad or product page, indicating their interest in purchasing a product.