App Installs by Ad is a campaign metric that measures the number of app installations resulting directly from Facebook ads. It's an important indicator of the effectiveness of a Facebook ads campaign in driving app downloads.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track App Installs by Ad using Databox, follow these steps:
Link Clicks by Campaign is a metric that measures the number of clicks on links within an ad, broken down by each individual campaign. It helps track the effectiveness of campaigns in driving traffic to a desired website or landing page.
The 3-Second Video Views metric measures the number of times a video was viewed for at least 3 seconds, indicating initial interest and engagement.
Post Engagement is a metric that measures the number of people who have interacted with your Facebook post and includes likes, comments, shares, and clicks.
Purchase ROAS by Ad Set metric shows the revenue generated from purchases divided by the cost of the ad set. It measures the effectiveness of ad sets in driving profitable sales and helps optimize campaigns for maximum return on ad spend.
Purchases Conversion Value by Ad Set measures the total value of purchases made on your website or app attributed to an ad set.
Purchases Conversion Value by Ad metric measures the value of purchases made by people who have clicked or viewed an ad on Facebook, allowing advertisers to track their return on investment (ROI) and optimize their ad campaigns effectively.
Cost per App Install by Ad Set metric is the average cost incurred for acquiring one app install through a specific ad set. It helps to evaluate the performance of individual ad sets and optimize them to achieve maximum ROI.
The Adds to Cart by Campaign metric tracks the number of times users added items to their cart after clicking on a particular campaign ad. It helps measure the effectiveness of a campaign in driving potential customers towards making a purchase.