App Installs by Ad is a campaign metric that measures the number of app installations resulting directly from Facebook ads. It's an important indicator of the effectiveness of a Facebook ads campaign in driving app downloads.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track App Installs by Ad using Databox, follow these steps:
Impressions by Campaign is a metric that measures how many times an ad was shown on Facebook or Instagram to its target audience. It shows the total number of times an ad was displayed, regardless of whether someone clicked on it or not. This metric is useful in evaluating the reach of a specific campaign and can help in optimizing the ad's targeting and creative elements to increase engagement.
Clicks (All) by Campaign is a metric that measures the total number of clicks received by all ads within a specific campaign, including all clicks on links, call-to-action buttons, and other interactions with the ad.
Clicks (All) by Ad metric in FbAds measures the total number of clicks received on an ad, including link clicks, button clicks, and clicks on any other part of the ad.
Page Likes by Ad Set is a metric in Facebook Ads Manager that measures the number of new page likes gained through each ad set. This metric helps to gauge the effectiveness of ad sets in driving page likes and building brand awareness.
The Page Likes by Ad metric measures the number of new Facebook Page likes generated by an ad campaign. It helps advertisers understand the effectiveness of their ads in driving new followers and increasing brand awareness.
Purchase ROAS by Ad Set metric shows the revenue generated from purchases divided by the cost of the ad set. It measures the effectiveness of ad sets in driving profitable sales and helps optimize campaigns for maximum return on ad spend.
Cost Per App Install by Campaign is the average cost for acquiring a single installation of an app through a specific advertising campaign on Facebook.
Adds to Cart by Ad is a Facebook Ads metric that tracks the number of times users add products to their cart after clicking through an ad. It indicates the effectiveness of the ad in capturing the interest of your target audience and driving them to take a purchase-related action.