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Facebook Ads Purchases Conversion Value by Ad Set

Purchases Conversion Value by Ad Set measures the total value of purchases made on your website or app attributed to an ad set.

With Databox you can track all your metrics from various data sources in one place.

Purchases Conversion Value by Ad Set 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Purchases Conversion Value by Ad Set"?
Purchases Conversion Value by Ad Set is a metric that measures the total value of purchases made by customers who clicked on an ad from a specific ad set. It tracks the revenue generated by each ad set, allowing you to determine which ad sets are driving the most sales and optimize your ad campaigns accordingly. This metric is valuable for understanding the ROI of your ad spend and making data-driven decisions to improve your ad performance.
Example: For an e-commerce client, the Purchases Conversion Value by Ad Set metric helped identify which ad sets were driving the most revenue, allowing for allocation of budget towards those high performing ad sets and optimization of underperforming ones.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Purchases Conversion Value by Ad Set in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Purchases Conversion Value by Ad Set using Databox, follow these steps:

  1. 1
    Connect Facebook Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Purchases Conversion Value by Ad Set on the Performance screen
  6. 6
    Get Purchases Conversion Value by Ad Set performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Purchases Conversion Value by Ad Set
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Facebook Ads integration with Databox Track Purchases Conversion Value by Ad Set from Facebook Ads in Databox GET STARTED

General

  • Description
    Purchases Conversion Value by Ad Set measures the total value of purchases made on your website or app attributed to an ad set.
  • Category
    Advertising
  • Subcategory
    metrics.conversions_from_interactions_rate
  • Date Added
    2017-06-12

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago 00:00 to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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