Purchases by Campaign is a metric that shows the number of times people purchased after clicking or viewing an ad in a specific campaign. It helps measure the effectiveness of the campaign in generating sales and determining its ROI.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Purchases by Campaign using Databox, follow these steps:
With this databoard, you can get a live overview of your Facebook Advertising campaigns. Track purchases and leads while getting a clean overview of generic metric across the entire account.
This databoard helps you measure your Facebook Ad campaigns in terms of purchases & the resulting revenue impacts. You're also able to review the conversion path for your campaigns.
Analyze ad spend, conversions, ROAS, and more across Google, Facebook, and LinkedIn Ads. Built for CMOs, performance marketers, and growth teams to optimize campaign performance and maximize ROI.
Impressions by Ad Set metric tracks the number of times the ads in a particular ad set are displayed to Facebook users. This metric is used to measure the reach and frequency of ad campaigns.
Clicks (All) by Campaign is a metric that measures the total number of clicks received by all ads within a specific campaign, including all clicks on links, call-to-action buttons, and other interactions with the ad.
CTR (Link Click-Through Rate) is a measure of how many users clicked on a link within an ad, compared to the number of times the ad was shown. It indicates how effective an ad is at encouraging users to take action and visit a website.
Link Clicks by Campaign is a metric that measures the number of clicks on links within an ad, broken down by each individual campaign. It helps track the effectiveness of campaigns in driving traffic to a desired website or landing page.
Page Likes by Ad Set is a metric in Facebook Ads Manager that measures the number of new page likes gained through each ad set. This metric helps to gauge the effectiveness of ad sets in driving page likes and building brand awareness.
Leads by Ad parameter in Facebook Ads provide information about the number of people who have taken a specific action, such as filling out a form or subscribing to a service, after seeing your advertisement. It quantifies the effectiveness of your ads in generating leads for your business.
The Add to Cart metric measures the number of times users have clicked on the "Add to Cart" button on an ad or product page, indicating their interest in purchasing a product.
The Ads to Cart Conversion Value by Ad metric measures the total value of products added to the cart by people who clicked on your ads, helping you track the effectiveness of your ad campaigns in driving sales and revenue.