DataboxDatabox Databox

Facebook Ads Purchases Conversion Value by Campaign

The Purchases Conversion Value by Campaign metric measures the total value of purchases made by users who clicked on an ad within a specific campaign. It helps evaluate the return on investment (ROI) of a campaign and determine the effectiveness of different ads.

With Databox you can track all your metrics from various data sources in one place.

Purchases Conversion Value by Campaign 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Purchases Conversion Value by Campaign"?
The Purchases Conversion Value by Campaign metric tracks the total value of purchases made by users who clicked on an ad and subsequently completed a purchase on your website. It allows you to see which of your ad campaigns are generating the most revenue, so you can optimize your targeting and ad spend accordingly. This metric is particularly useful for e-commerce businesses looking to measure the ROI of their Facebook advertising campaigns.
Example: A clothing brand used Purchases Conversion Value by Campaign to determine which Facebook ad campaign was driving the highest revenue for their latest collection.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Purchases Conversion Value by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Purchases Conversion Value by Campaign using Databox, follow these steps:

  1. 1
    Connect Facebook Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Purchases Conversion Value by Campaign on the Performance screen
  6. 6
    Get Purchases Conversion Value by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Purchases Conversion Value by Campaign
Facebook Ads integration with Databox Track Purchases Conversion Value by Campaign from Facebook Ads in Databox GET STARTED

Facebook Ads Purchases Conversion Value by Campaign included in Dashboard Templates 2

  • Live view

    E-commerce Ads Performance (Google Ads + Facebook Ads + Shopify)

    Shopify Facebook Ads Google Ads
  • Live view

    Facebook Ads Purchase & Leads Breakdown

    With this databoard, you can get a live overview of your Facebook Advertising campaigns. Track purchases and leads while getting a clean overview of generic metric across the entire account.

    Facebook Ads

General

  • Description
    The Purchases Conversion Value by Campaign metric measures the total value of purchases made by users who clicked on an ad within a specific campaign. It helps evaluate the return on investment (ROI) of a campaign and determine the effectiveness of different ads.
  • Category
    Advertising
  • Subcategory
    metrics.conversions_from_interactions_rate
  • Date Added
    2017-06-12

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago 00:00 to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Track all of your key business metrics from one screen

GET STARTED
Databox app preview