Estimated earnings by channel is a metric provided by Google AdSense that helps publishers track and analyze ad revenue earned across different channels, such as websites or apps.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Estimated Earnings by Channel using Databox, follow these steps:
Page Views CTR by Ad Unit is a metric in Google AdSense that indicates the click-through rate of an ad unit per page view. It helps to understand how well an ad unit is performing on a website.
Impressions refer to the number of times an ad is displayed on a website or app. It is a metric used to measure the reach and visibility of an ad campaign.
Page Views RPM by Bid Type is a metric in Google AdSense that measures the revenue per thousand pageviews generated by different bid types - CPC, CPM, and Active View. It helps publishers optimize their ad placements and bid types to increase their earnings.
Page Views RPM by Platform is the revenue earned per 1000 pageviews on a website, broken down by the type of device or platform used to access it (e.g. desktop, mobile). It helps publishers identify areas of strength and weakness in monetizing their site across different devices.
Page Views RPM by Network is a metric that measures the revenue a publisher earns per thousand page views generated exclusively from traffic on specified ad networks. It helps publishers understand the performance of their ad networks and optimize their ad placements for higher revenue.
The Page Views by Platform metric in Google AdSense shows the number of times pages on your website were viewed by platform, including desktop, mobile, and tablet. It helps you understand your audience and optimize your website for different devices.
The Ad Requests CTR by Country metric measures the click-through rate of ads served in different countries, indicating which countries have a higher engagement with ad content.
The CTR (click-through rate) is a key performance metric in online advertising, which measures the ratio of click on an ad to the number of impressions it receives.