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Google AdSense CPC (Cost per Click) by Ad Unit

CPC by Ad Unit is a performance metric that measures the average cost per click for each individual ad unit on a website, enabling publishers to optimize revenue and AdSense ads placement strategies.

With Databox you can track all your metrics from various data sources in one place.

CPC (Cost per Click) by Ad Unit 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "CPC (Cost per Click) by Ad Unit"?
CPC by Ad Unit is a metric that measures the cost per click for each individual ad unit. It helps monitor the effectiveness of each ad and identify areas of improvement. This metric enables publishers to evaluate the revenue potential of each ad unit and optimize their ad placements accordingly to maximize earnings. Moreover, it is essential to monitor CPC by Ad Unit to ensure that the ads on the website are attracting high-quality clicks that are likely to result in conversions, generating higher value for advertisers.
Example: For a website showcasing dental products, a banner ad unit promoting a specific toothpaste brand had a CPC of $0.50, indicating that the advertiser pays 50 cents for each click generated by the ad.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track CPC (Cost per Click) by Ad Unit in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CPC (Cost per Click) by Ad Unit using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CPC (Cost per Click) by Ad Unit on the Performance screen
  6. 6
    Get CPC (Cost per Click) by Ad Unit performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CPC (Cost per Click) by Ad Unit
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google AdSense integration with Databox Track CPC (Cost per Click) by Ad Unit from Google AdSense in Databox GET STARTED

General

  • Description
    CPC by Ad Unit is a performance metric that measures the average cost per click for each individual ad unit on a website, enabling publishers to optimize revenue and AdSense ads placement strategies.
  • Category
    Advertising
  • Subcategory
    CPC
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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