CPC by Ad Unit is a performance metric that measures the average cost per click for each individual ad unit on a website, enabling publishers to optimize revenue and AdSense ads placement strategies.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CPC (Cost per Click) by Ad Unit using Databox, follow these steps:
Impressions RPM by Ad Unit is the estimated revenue a publisher can earn for every 1000 ad impressions served on a particular ad unit. Its calculated by dividing estimated earnings by the number of impressions, then multiplying by 1000.
Impressions RPM by Channel is a metric that measures the revenue earned per thousand ad impressions served on a particular ad channel. It helps publishers optimize their ad performance by identifying the channels that are generating the highest RPM.
Clicks by Network is an AdSense performance metric that shows the number of clicks received on your ads per ad network or channel. It helps you identify which networks are performing well and where you need to focus your optimization efforts.
The Ad Requests by Ad Unit metric in Google AdSense measures the total number of ad requests received by each individual ad unit on your website, providing insight into the performance of your ad inventory.
Ad Requests RPM by Platform is a metric that measures the revenue generated per thousand ad requests on different platforms (desktop, mobile, tablet). It helps publishers understand their performance on each platform and optimize their ad strategy accordingly.
Ad CTR by Ad Unit measures the click-through rate of individual ad units on a webpage. It provides insight into the effectiveness and placement of each ad unit, allowing optimization of ad unit performance and revenue generation.
CTR by Country is a metric that measures the percentage of ad clicks per impression by country. It helps you understand how well your ads perform in different geographic locations and refine your advertising strategies to target specific regions.
CTR by Bid Type is a Google AdSense metric that measures the click-through rate of ads based on the bidding strategy used (such as CPM or CPC). It helps gauge performance of different bid types and optimize ad revenue.