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Google AdSense Ad CTR by Ad Unit

Ad CTR by Ad Unit measures the click-through rate of individual ad units on a webpage. It provides insight into the effectiveness and placement of each ad unit, allowing optimization of ad unit performance and revenue generation.

With Databox you can track all your metrics from various data sources in one place.

Ad CTR by Ad Unit 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Ad CTR by Ad Unit"?
Ad CTR (Click-through Rate) by Ad Unit is a metric that measures the percentage of clicks on ads compared to the number of impressions served on a specific ad unit. It is a crucial metric for publishers to understand how well their ad units are performing. A higher Ad CTR indicates that the ad unit is engaging and attractive to the user, while a lower Ad CTR may suggest that the ad is not relevant or appealing to the audience. Publishers can use Ad CTR by Ad Unit to optimize their ad placements and format for higher revenue and user experience.
Example: A publisher can use the Ad CTR by Ad Unit metric to identify which ad units perform best on their website, allowing them to make placement and design modifications to improve ad performance and increase revenue.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Ad CTR by Ad Unit in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad CTR by Ad Unit using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad CTR by Ad Unit on the Performance screen
  6. 6
    Get Ad CTR by Ad Unit performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad CTR by Ad Unit
Google AdSense integration with Databox Track Ad CTR by Ad Unit from Google AdSense in Databox GET STARTED

Basics

  • Description
    Ad CTR by Ad Unit measures the click-through rate of individual ad units on a webpage. It provides insight into the effectiveness and placement of each ad unit, allowing optimization of ad unit performance and revenue generation.
  • Category
    Advertising
  • Subcategory
    CTR
  • Date Added
    2016-06-15
  • Default Format
    Percentage
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsense.googleapis.com/v2/accounts/{accountId}/reports:generate

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