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Google AdSense Page Views RPM by Channel

Page Views RPM by Channel is a metric that measures the revenue earned per thousand page views on a specific channel, such as desktop or mobile, in a given time period. It helps publishers understand which channels are generating the most revenue and can be used to optimize ad placement.

With Databox you can track all your metrics from various data sources in one place.

Page Views RPM by Channel 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Page Views RPM by Channel"?
Page Views RPM by Channel is a Google AdSense metric that calculates the revenue per thousand pageviews for each ad channel. This metric can help publishers identify the most profitable channels on their website and optimize their ad placements for maximum earnings. It is calculated by dividing the estimated earnings by the number of pageviews, then multiplying by 1000. By analyzing this metric, publishers can make data-driven decisions to increase their revenue and improve their overall AdSense performance.
Example: If a website owner wants to know which channel generated the most revenue per 1000 page views, they can use the Page Views RPM by Channel metric to identify the top-performing channels.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Page Views RPM by Channel in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Page Views RPM by Channel using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Page Views RPM by Channel on the Performance screen
  6. 6
    Get Page Views RPM by Channel performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Page Views RPM by Channel
Google AdSense integration with Databox Track Page Views RPM by Channel from Google AdSense in Databox GET STARTED

Basics

  • Description
    Page Views RPM by Channel is a metric that measures the revenue earned per thousand page views on a specific channel, such as desktop or mobile, in a given time period. It helps publishers understand which channels are generating the most revenue and can be used to optimize ad placement.
  • Category
    Advertising
  • Subcategory
    Page views
  • Date Added
    2016-06-15
  • Default Format
    PrefixCurrency
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsense.googleapis.com/v2/accounts/{accountId}/reports:generate

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