Ad Impressions by Ad Unit metric measures the number of times an ad unit is displayed on a website or app. It indicates the potential number of views and engagement opportunities for advertisers.
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Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Impressions by Ad Unit using Databox, follow these steps:
Estimated earnings by platform is a metric in Google AdSense that shows the revenue generated from ad clicks and impressions on different types of devices, such as desktop and mobile.
Page Views CTR by Ad Unit is a metric in Google AdSense that indicates the click-through rate of an ad unit per page view. It helps to understand how well an ad unit is performing on a website.
Impressions RPM by Platform is a metric that shows the revenue generated per thousand ad impressions on different device platforms such as desktop, mobile and tablet.
The Page Views by Channel metric provides data on the number of page views generated by each traffic source channel, such as organic search, social, direct, and referral. This metric is useful for analyzing the effectiveness of different marketing channels and identifying areas for improvement.
The Coverage by Platform metric in Google AdSense measures the number of ad impressions served on a specific platform (desktop, mobile, tablet) compared to the total number of ad requests made on that platform. It helps identify potential issues with ad placements on a particular platform.
Ad Requests CTR by Ad Unit is a metric that measures the click-through rate of ad units on a website, calculated by dividing the number of clicks by the number of ad requests. It helps publishers track and optimize the performance of their ad units.
The Ad Impressions by Platform metric measures the number of times an ad is viewed on a website or app across different platforms such as desktop, mobile, and tablet.
The Total Earnings metric in Google AdSense refers to the accumulated amount of revenue earned by a publisher from ad clicks, impressions, and other activities within a specific time frame.