DataboxDatabox Databox

Google AdSense Ad RPM by Ad Unit

Ad RPM by Ad Unit is a metric that calculates the revenue earned per thousand ad impressions for each individual ad unit on a website. It helps publishers identify the most profitable ad units and optimize their ad placements and ad formats to increase revenue.

With Databox you can track all your metrics from various data sources in one place.

Ad RPM by Ad Unit 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Ad RPM by Ad Unit"?
Ad RPM (Revenue Per Thousand Impressions) by Ad Unit is a metric used in Google AdSense to measure the estimated earnings accumulated per 1000 impressions of an ad unit. It calculates the revenue generated by an ad unit against the number of page views or impressions it received, providing website owners with an indication of the ad unit's monetization efficiency. Ad RPM by Ad Unit allows website owners to track the performance of each ad unit and identify which ad units are generating the most revenue. This helps them optimize their ad layout and boost earnings.
Example: The Ad RPM by Ad Unit metric helped me identify which ad units were generating the highest revenue on my gaming website, allowing me to optimize those areas for better performance and profitability.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Ad RPM by Ad Unit in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad RPM by Ad Unit using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad RPM by Ad Unit on the Performance screen
  6. 6
    Get Ad RPM by Ad Unit performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad RPM by Ad Unit
Google AdSense integration with Databox Track Ad RPM by Ad Unit from Google AdSense in Databox GET STARTED

Basics

  • Description
    Ad RPM by Ad Unit is a metric that calculates the revenue earned per thousand ad impressions for each individual ad unit on a website. It helps publishers identify the most profitable ad units and optimize their ad placements and ad formats to increase revenue.
  • Category
    Advertising
  • Date Added
    2016-06-15
  • Default Format
    PrefixCurrency
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsense.googleapis.com/v2/accounts/{accountId}/reports:generate

Track all of your key business metrics from one screen

GET STARTED
Databox app preview