The Ad CTR (Click-Through Rate) is a metric that measures the percentage of clicks an ad receives per impression. It helps evaluate the effectiveness of your ads and ad placements on your website. A higher CTR indicates that your ads are more relevant and engaging to your audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad CTR using Databox, follow these steps:
Page Views CTR by Ad Unit is a metric in Google AdSense that indicates the click-through rate of an ad unit per page view. It helps to understand how well an ad unit is performing on a website.
Page Views CTR by Channel shows the click-through rate of different channels on your website by comparing the number of page views and clicks. This metric can help you optimize your ad placements and target audience for better monetization.
Impressions by Channel is a Google AdSense metric that shows the number of times your ads were shown on different types of channels, such as websites, apps, or videos, providing insights into where your ad is being displayed and the reach of your campaign.
Impressions RPM by Bid Type is a Google AdSense metric that shows how much revenue a publisher is earning per thousand impressions based on the type of bid (CPC or CPM) received. It helps publishers understand which type of bid is generating higher revenue and optimize their ad strategy accordingly.
The Clicks by Country metric shows the total number of clicks earned per country for ads displayed on your site. It helps you understand which countries generate the most clicks and optimize your ad targeting and revenue accordingly.
Page Views by Ad Unit is a metric that measures the number of times an ad unit was viewed on a webpage. It helps analyze the effectiveness of ad placements, ad formats, and website traffic to optimize ad revenue.
The Coverage by Platform metric in Google AdSense measures the number of ad impressions served on a specific platform (desktop, mobile, tablet) compared to the total number of ad requests made on that platform. It helps identify potential issues with ad placements on a particular platform.
CTR by Country is a metric that measures the percentage of ad clicks per impression by country. It helps you understand how well your ads perform in different geographic locations and refine your advertising strategies to target specific regions.