Impressions RPM (revenue per thousand impressions) is a metric that indicates the estimated amount of earnings for every 1000 ad impressions served on a webpage. This is calculated by dividing estimated earnings by the number of ad impressions and multiplying the result by 1000.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions RPM using Databox, follow these steps:
AdSense dashboard template which will give you insights about performance metrics to help you see where the right tweaks can increase profits.
Page Views CTR by Channel shows the click-through rate of different channels on your website by comparing the number of page views and clicks. This metric can help you optimize your ad placements and target audience for better monetization.
CPC, or cost per click, is the amount of money an advertiser pays for each click on their ad. It is a popular metric in online advertising, reflecting the effectiveness and profitability of ad campaigns.
Page Views RPM by Ad Unit is a metric that represents the revenue generated per 1000 page views of a specific ad unit, allowing publishers to track the performance of individual ad units and optimize their ad strategy for better returns.
Clicks by Channel is a Google AdSense metric that measures the number of clicks generated by different channels, such as display, mobile, search, and others. It helps publishers identify the most effective channels for driving clicks and optimizing their ad revenue.
Ad Requests by Channel measures the number of times ads were requested from your ad units, broken down by the channel they came from (e.g. search, display).
Ad Requests CTR by Platform is a metric that measures the click-through rate of the ads displayed on various platforms such as desktop, mobile, tablets, etc. It helps to analyze the effectiveness of ad placements on different devices, providing insights to improve the ad targeting and optimize revenue.
Ad CTR by Channel is a metric that measures the click-through rate of your ads across different channels on your website or app, helping you track performance and optimize your ad revenue.
Ad CTR by Network measures the click-through rate of ads on your website for different ad networks. It helps identify which networks are performing well and which ones need improvement to optimize revenue.