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Google AdSense Ad Requests by Network

Ad Requests by Network is a Google AdSense metric that shows the number of ad requests received by each ad network or demand source, giving insights into the performance of ad networks and the quality of ad inventory.

With Databox you can track all your metrics from various data sources in one place.

Ad Requests by Network 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Ad Requests by Network"?
Ad Requests by Network is a metric in Google AdSense that shows the total number of ad requests received from a specific network, such as Google Ad Exchange or AdSense Direct. This metric helps publishers understand the performance of their ad requests by network, allowing them to optimize their ads and increase their revenue. By analyzing this metric, publishers can identify which networks are generating the most ad requests and adjust their ad placement or strategies accordingly. It is also useful for detecting and troubleshooting issues with certain networks that may be generating fewer ad requests.
Example: Ad Requests by Network can help identify low-performing ad networks. For example, if a publisher sees a significant decrease in ad requests from a specific network, they can investigate and make changes to their ad strategy.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Ad Requests by Network in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad Requests by Network using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad Requests by Network on the Performance screen
  6. 6
    Get Ad Requests by Network performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad Requests by Network
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google AdSense integration with Databox Track Ad Requests by Network from Google AdSense in Databox GET STARTED

General

  • Description
    Ad Requests by Network is a Google AdSense metric that shows the number of ad requests received by each ad network or demand source, giving insights into the performance of ad networks and the quality of ad inventory.
  • Category
    Advertising
  • Subcategory
    Requests ad
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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