The Ad Requests CTR by Network metric shows the click-through rate (CTR) of ads served on different ad networks. It helps optimize network performance and increase revenue.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Requests CTR by Network using Databox, follow these steps:
Impressions by Ad Unit shows the number of times an ad unit was displayed on a webpage, regardless of whether it was clicked or not. It helps to measure the visibility and reach of your ad units.
Page Views RPM by Ad Unit is a metric that represents the revenue generated per 1000 page views of a specific ad unit, allowing publishers to track the performance of individual ad units and optimize their ad strategy for better returns.
Clicks by Bid Type is a metric in Google AdSense that shows the number of clicks generated by cost-per-click (CPC) ads versus cost-per-impression (CPM) ads. It helps website owners understand which ad type is driving more clicks and revenue.
The Page Views by Channel metric provides data on the number of page views generated by each traffic source channel, such as organic search, social, direct, and referral. This metric is useful for analyzing the effectiveness of different marketing channels and identifying areas for improvement.
Ad Requests RPM measures the revenue generated per thousand ad requests. It is calculated by dividing estimated earnings by the number of ad requests, multiplied by 1000.
Ad Impressions by Ad Unit metric measures the number of times an ad unit is displayed on a website or app. It indicates the potential number of views and engagement opportunities for advertisers.
Ad Impressions by Channel measures the number of times ads were displayed on different channels like websites, videos, and apps, providing insights into ad performance and audience engagement.
The Ad CTR (Click-Through Rate) is a metric that measures the percentage of clicks an ad receives per impression. It helps evaluate the effectiveness of your ads and ad placements on your website. A higher CTR indicates that your ads are more relevant and engaging to your audience.