Ad Requests is a metric that measures the number of times an ad request is sent to Google AdSense to serve an ad on a website or app. It helps to evaluate the site's traffic and ad performance.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Requests using Databox, follow these steps:
Page Views CTR (Click-Through Rate) is the ratio of the number of clicks on your ads to the number of page views on your website, calculated as a percentage. It indicates the effectiveness of your ad placements and design in generating clicks from your audience.
Impressions RPM by Ad Unit is the estimated revenue a publisher can earn for every 1000 ad impressions served on a particular ad unit. Its calculated by dividing estimated earnings by the number of impressions, then multiplying by 1000.
Page Views by Ad Unit is a metric that measures the number of times an ad unit was viewed on a webpage. It helps analyze the effectiveness of ad placements, ad formats, and website traffic to optimize ad revenue.
Ad Requests by Network is a Google AdSense metric that shows the number of ad requests received by each ad network or demand source, giving insights into the performance of ad networks and the quality of ad inventory.
Ad Requests RPM measures the revenue generated per thousand ad requests. It is calculated by dividing estimated earnings by the number of ad requests, multiplied by 1000.
Ad impressions is a metric used in online advertising that tracks the number of times an ad is displayed on a webpage, app or other digital platform. It does not measure clicks or engagement, only the potential exposure an ad has to viewers.
Ad CTR by Network measures the click-through rate of ads on your website for different ad networks. It helps identify which networks are performing well and which ones need improvement to optimize revenue.
Ad RPM by Ad Unit is a metric that calculates the revenue earned per thousand ad impressions for each individual ad unit on a website. It helps publishers identify the most profitable ad units and optimize their ad placements and ad formats to increase revenue.