Impressions RPM by Bid Type is a Google AdSense metric that shows how much revenue a publisher is earning per thousand impressions based on the type of bid (CPC or CPM) received. It helps publishers understand which type of bid is generating higher revenue and optimize their ad strategy accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions RPM by Bid Type using Databox, follow these steps:
CPC by Country is a metric that shows the average amount an advertiser pays for each click on their ad in a specific country. It varies based on competition, audience demographic, and other factors.
Impressions RPM (revenue per thousand impressions) is a metric that indicates the estimated amount of earnings for every 1000 ad impressions served on a webpage. This is calculated by dividing estimated earnings by the number of ad impressions and multiplying the result by 1000.
Page Views RPM is a Google AdSense metric that represents the revenue earned per 1000 pageviews on a website. It is calculated by dividing the total earnings by the number of pageviews, multiplied by 1000.
Ad Requests by Platform metric measures the number of ad requests generated from different platforms such as desktop, mobile, tablet, etc. It helps in understanding the usage trend of a website/app on different devices and optimizing ad placements accordingly.
Ad Impressions by Ad Unit metric measures the number of times an ad unit is displayed on a website or app. It indicates the potential number of views and engagement opportunities for advertisers.
Ad CTR by Channel is a metric that measures the click-through rate of your ads across different channels on your website or app, helping you track performance and optimize your ad revenue.
The Ad CTR by Country metric in AdSense measures the click-through rate of your ads in different countries. It helps you identify the countries with the highest CTR and optimize your ad campaigns accordingly.
CTR by Network is a Google AdSense metric that measures the click-through rate of ads across different ad networks. It helps identify the best performing networks and allocate resources wisely.