Estimated earnings by platform is a metric in Google AdSense that shows the revenue generated from ad clicks and impressions on different types of devices, such as desktop and mobile.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Estimated Earnings by Platform using Databox, follow these steps:
Estimated earnings by channel is a metric provided by Google AdSense that helps publishers track and analyze ad revenue earned across different channels, such as websites or apps.
The Page Views CTR by Bid Type metric measures the click-through rate (CTR) of ads displayed on your website pages, categorized by the type of bids placed by advertisers. It helps you understand the performance of different bidding strategies and adjust your ad placement accordingly to maximize revenue.
CPC, or cost per click, is the amount of money an advertiser pays for each click on their ad. It is a popular metric in online advertising, reflecting the effectiveness and profitability of ad campaigns.
Impressions RPM by Channel is a metric that measures the revenue earned per thousand ad impressions served on a particular ad channel. It helps publishers optimize their ad performance by identifying the channels that are generating the highest RPM.
The Ad Requests by Country metric shows the number of ad requests received from different countries. This data can help optimize ad placement, understand audience demographics, and adjust ad targeting strategies.
The Coverage by Ad Network metric measures the percentage of ad requests that are filled with ads from the ad network, providing insight into the fill rate of the ad network.
Ad CTR by Network measures the click-through rate of ads on your website for different ad networks. It helps identify which networks are performing well and which ones need improvement to optimize revenue.
Total Earnings by Ad Unit is a metric that shows the total amount of revenue earned by each individual Ad Unit on your website or app, helping you to optimize your ad placements for maximum profitability.