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Google AdSense Estimated Earnings by Platform

Estimated earnings by platform is a metric in Google AdSense that shows the revenue generated from ad clicks and impressions on different types of devices, such as desktop and mobile.

With Databox you can track all your metrics from various data sources in one place.

Estimated Earnings by Platform 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Estimated Earnings by Platform"?
The Estimated earnings by Platform metric in Google AdSense shows the estimated revenue generated by each type of device or platform where your ads are displayed. It helps you understand the performance of your ads across desktop, mobile and tablet devices. This metric provides insights into which device type is driving the most revenue for your website and helps you make informed decisions about optimizing your ads for different platforms. It can also help you identify potential issues with your website's responsiveness or the user experience on certain devices which could be affecting your earnings.
Example: A publisher checked the Estimated earnings by Platform metric and noticed that their mobile earnings were significantly lower than desktop. They decided to optimize their mobile ads and saw an increase in revenue from mobile devices.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Estimated Earnings by Platform in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Estimated Earnings by Platform using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Estimated Earnings by Platform on the Performance screen
  6. 6
    Get Estimated Earnings by Platform performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Estimated Earnings by Platform
Google AdSense integration with Databox Track Estimated Earnings by Platform from Google AdSense in Databox GET STARTED

Basics

  • Description
    Estimated earnings by platform is a metric in Google AdSense that shows the revenue generated from ad clicks and impressions on different types of devices, such as desktop and mobile.
  • Category
    Advertising
  • Subcategory
    Earnings
  • Date Added
    2016-06-15
  • Default Format
    PrefixCurrency
  • Cumulative Support
    Yes
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsense.googleapis.com/v2/accounts/{accountId}/reports:generate

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