Impressions by platform is a metric that indicates the number of times an ad has been displayed on a particular platform, such as desktop or mobile, within a specified time. It is useful for understanding the distribution of ad views across different devices and optimizing ad campaigns accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by Platform using Databox, follow these steps:
Page Views CTR by Ad Unit is a metric in Google AdSense that indicates the click-through rate of an ad unit per page view. It helps to understand how well an ad unit is performing on a website.
Ad Requests CTR by Platform is a metric that measures the click-through rate of the ads displayed on various platforms such as desktop, mobile, tablets, etc. It helps to analyze the effectiveness of ad placements on different devices, providing insights to improve the ad targeting and optimize revenue.
The Ad CTR by Country metric in AdSense measures the click-through rate of your ads in different countries. It helps you identify the countries with the highest CTR and optimize your ad campaigns accordingly.
The Ad CTR by Platform metric measures the click-through-rate of your ads across different platforms, such as desktop or mobile devices, providing insights into the effectiveness of your ad placement and targeting strategies.
Ad CTR by Network measures the click-through rate of ads on your website for different ad networks. It helps identify which networks are performing well and which ones need improvement to optimize revenue.
Ad RPM by Country is a metric that shows how much revenue is earned per thousand ad impressions for each country where ads are displayed on a website. It can help publishers evaluate the effectiveness of their ad strategies in different regions and optimize their revenue.
The CTR (click-through rate) is a key performance metric in online advertising, which measures the ratio of click on an ad to the number of impressions it receives.
CTR by Ad Unit is a metric that measures the click-through rate of individual ad units on a website. It helps publishers optimize ad placement for better performance.