The Page Views by Platform metric in Google AdSense shows the number of times pages on your website were viewed by platform, including desktop, mobile, and tablet. It helps you understand your audience and optimize your website for different devices.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Page Views by Platform using Databox, follow these steps:
The Estimated earnings metric is an approximate amount of revenue that a publisher is expected to earn from AdSense ads displayed on their website or app. It takes into account various factors such as the number of ad impressions, clicks, and ad types.
Estimated earnings by Ad Unit is a metric that measures the total revenue generated by each individual ad unit on a website. It helps publishers identify which ad units are the most profitable and make informed decisions about optimizing ad placements and formats to increase revenue.
Impressions by Bid Type is a Google AdSense metric that shows the number of times an ad was displayed on a web page with different levels of bids (CPC, CPM) during a certain period. It helps to analyze the performance of ad bids and adjust them for better targeting.
Impressions by platform is a metric that indicates the number of times an ad has been displayed on a particular platform, such as desktop or mobile, within a specified time. It is useful for understanding the distribution of ad views across different devices and optimizing ad campaigns accordingly.
The Coverage by Ad Network metric measures the percentage of ad requests that are filled with ads from the ad network, providing insight into the fill rate of the ad network.
Ad Requests RPM by Platform is a metric that measures the revenue generated per thousand ad requests on different platforms (desktop, mobile, tablet). It helps publishers understand their performance on each platform and optimize their ad strategy accordingly.
Ad impressions is a metric used in online advertising that tracks the number of times an ad is displayed on a webpage, app or other digital platform. It does not measure clicks or engagement, only the potential exposure an ad has to viewers.
CTR (Click-Through Rate) by Platform metric in Google AdSense measures the percentage of ad clicks per number of ad impressions on specific platforms such as desktop, mobile or tablet. It helps advertisers to understand which platform is performing better and optimize their ad strategy accordingly.