Page Views CTR by Ad Unit is a metric in Google AdSense that indicates the click-through rate of an ad unit per page view. It helps to understand how well an ad unit is performing on a website.
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Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Page Views CTR by Ad Unit using Databox, follow these steps:
Page Views CTR (Click-Through Rate) is the ratio of the number of clicks on your ads to the number of page views on your website, calculated as a percentage. It indicates the effectiveness of your ad placements and design in generating clicks from your audience.
Page Views RPM by Ad Unit is a metric that represents the revenue generated per 1000 page views of a specific ad unit, allowing publishers to track the performance of individual ad units and optimize their ad strategy for better returns.
Page Views RPM by Channel is a metric that measures the revenue earned per thousand page views on a specific channel, such as desktop or mobile, in a given time period. It helps publishers understand which channels are generating the most revenue and can be used to optimize ad placement.
Clicks by Channel is a Google AdSense metric that measures the number of clicks generated by different channels, such as display, mobile, search, and others. It helps publishers identify the most effective channels for driving clicks and optimizing their ad revenue.
Page Views refer to the number of times a webpage on a website has been viewed by a user on their screen, regardless of how many times they refresh the page.
The Ad Requests CTR by Country metric measures the click-through rate of ads served in different countries, indicating which countries have a higher engagement with ad content.
Ad Impressions by Ad Unit metric measures the number of times an ad unit is displayed on a website or app. It indicates the potential number of views and engagement opportunities for advertisers.
The Ad CTR (Click-Through Rate) is a metric that measures the percentage of clicks an ad receives per impression. It helps evaluate the effectiveness of your ads and ad placements on your website. A higher CTR indicates that your ads are more relevant and engaging to your audience.