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Google AdSense Page Views CTR by Ad Unit

Page Views CTR by Ad Unit is a metric in Google AdSense that indicates the click-through rate of an ad unit per page view. It helps to understand how well an ad unit is performing on a website.

With Databox you can track all your metrics from various data sources in one place.

Page Views CTR by Ad Unit 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Page Views CTR by Ad Unit"?
Page Views CTR by Ad Unit is a metric in Google AdSense that measures the click-through rate (CTR) of individual ad units on a website. It is calculated by dividing the number of clicks an ad has received by the number of page views it has received. This metric provides insights into the effectiveness of different ad placements on a website and can help publishers optimize their ad revenue. A higher Page Views CTR by Ad Unit indicates that an ad is well-positioned and relevant to the website's audience, while a low CTR may indicate that the ad needs to be adjusted or that placement needs to be reconsidered.
Example: If a publisher wants to determine if a particular ad unit and its placement on a web page is effective in generating clicks from the audience, they can use the Page Views CTR by Ad Unit metric to analyze the performance of that specific ad unit.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Page Views CTR by Ad Unit in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Page Views CTR by Ad Unit using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Page Views CTR by Ad Unit on the Performance screen
  6. 6
    Get Page Views CTR by Ad Unit performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Page Views CTR by Ad Unit
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google AdSense integration with Databox Track Page Views CTR by Ad Unit from Google AdSense in Databox GET STARTED

General

  • Description
    Page Views CTR by Ad Unit is a metric in Google AdSense that indicates the click-through rate of an ad unit per page view. It helps to understand how well an ad unit is performing on a website.
  • Category
    Advertising
  • Subcategory
    Page views
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Maximum Value
    1
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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