If you don’t use Facebook Ads or Google Ads, you can pull data from any of our 100+ one-click, native integrations or from spreadsheets, databases and other APIs.
By connecting your Facebook Ads and Google Ads accounts, you’ll learn:
What other campaign metrics can you track and visualize with our integration with Facebook Ads? Almost anything:
In Databox there are almost 100 Facebook Ads metrics already built and ready for you to visualize in a variety of different ways. With the use of Query Builder and Data Calculations, the range of different metrics and metric combinations you can track from Facebook Ads widens.
Read more about Databox’s Facebook Ads integration.
What else can you track and visualize with our deep integration with Google Ads? When it comes to analyzing your campaigns, pretty much anything:
There are numerous metrics and metric combinations you can track using Google Ads. And in Databox, you can quickly visualize dozens of Google Ads metrics in a variety of ways.
Read more about Google Ads integration.
What else can you track and visualize with our deep integration with Google Universal Analytics? When it comes to attributing your to traffic and conversions, almost anything:
There are many, many different metrics and metric combinations you can track using Google Universal Analytics. And in Databox, you can quickly visualize 100s of Google Universal Analytics metrics in a variety of different ways.
Read more about Databox’s Google Universal Analytics integration.
CPC (All) is the average cost per click across all ad types, placements, and objectives in a Facebook Ads campaign. It shows how much an advertiser pays for each click on their ad.
Impressions refer to the number of times an ad was displayed to a user on a social media platform like Facebook. It does not necessarily mean that the user interacted with the ad, but simply that it was shown to them.
Cost by Campaign metric shows the amount of money spent on a specific campaign in your Google Ads account. This metric helps you understand how much you are spending on each campaign and adjust your budget accordingly for optimum results.
Impressions by Campaign metric tracks the number of times each of your ad campaigns was displayed to potential customers on search or display networks. It helps to evaluate campaign performance by measuring reach and brand awareness."
Facebook Ads dashboard template provides you with insights about ad engagement, click activity, money spent and more. You can discover which campaigns need improvement.
With this databoard, you can get a live overview of your Facebook Advertising campaigns. Track purchases and leads while getting a clean overview of generic metric across the entire account.
This databoard helps you measure your Facebook Ad campaigns in terms of purchases & the resulting revenue impacts. You're also able to review the conversion path for your campaigns.
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.
The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.
Visualizing your performance data in a way that’s easy for everyone to interpret is the first step toward actually improving performance. So, what can you do when any of these metrics are trending down?
We’ve collected a few resources that contain tips from hundreds of other marketers on how to reduce your cost-per-click, improve click-through rates, return on ad spend, conversions, and much more.
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