Many B2B companies could leverage data-driven insights from their customer lifecycle journey to hone their marketing strategy, improve retention, and increase revenue. The key is ...
In this edition 📊 Featured Benchmark Data (from Benchmark Groups) Email Benchmarks for B2B Median Mailchimp performance for B2B companies (April 2023): Join this group to ...
When we interviewed Tim Soulo, the CMO at Ahrefs, in October 2022, Soulo shared an “aha!” moment with us. After buying a new product, he ...
Businesses typically use sales call reports to track their sales team activity, and measure how successful the sales team is at moving prospects through the ...
What if you could unlock the secrets to your industry’s online performance and gain a competitive edge? Our comprehensive report on website traffic benchmarks offers ...
Marcus Sheridan (Partner at Impact, Author of They Ask, You Answer) gives an incredible breakdown of how B2B companies can create content that answers prospective customers’ objections, ...
To stay competitive and ensure your online store is continuously growing, having a strong ecommerce strategy in place is critical. And one of the main ...
The economy takes a minor slump, and marketing budgets are the first to take a hit. PPC budgets, in particular, because of the high upfront ...
A large following on Instagram is more than just an ego boost. More followers mean a stronger digital presence which ultimately leads to greater revenue. ...
In this episode, we explore how a B2B company can grow its newsletter subscribers, and tackle issues like send frequency, list maintenance, what content you ...
In this edition 📊 Featured Benchmark Data (from Benchmark Groups) LinkedIn Ads Benchmarks for B2B Companies Median LinkedIn Ad performance for B2B companies (April 2023): Join ...
Email is a cornerstone of digital marketing. In Litmus’s 2021 State of Email Report, more than 90% of the marketers surveyed considered email marketing at ...
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