The Video Plays metric shows the total number of times a video has been played, including replays. It's a fundamental metric to measure user engagement and popularity of a video.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Plays using Databox, follow these steps:
The Vimeo OTT Traffic Overview dashboard slices your traffic different ways to determine filters that lead to quality visits.
The Visits metric in VimeoOTT measures the total number of times a viewer has visited a video or channel page. It helps understand viewer behavior and engagement.
The Visits by Country metric provides information about the geographic locations of viewers who have visited a VimeoOTT channel or video page over a certain period of time.
Units by Referrer is a metric that measures the number of units sold on a VimeoOTT channel based on where the traffic came from. It helps identify the most effective referral sources for driving sales and optimizing marketing strategies.
The Conversion Rate by Referrer metric measures the percentage of website visitors from different referral sources who complete a desired action, such as making a purchase or filling out a form.
Revenue is the total amount of income generated by VimeoOTT through the sale of its online video content or services to its customers. It is an important metric that reflects the financial health and growth potential of the business.
Revenue by Country is a metric that measures the total amount of money generated by VimeoOTT in each country where it operates. It gives insights on which countries are the most profitable for the company.
Customers metric refers to the total number of individuals or companies who have paid for a VimeoOTT subscription or made a one-time purchase of an individual piece of content. It is a key performance indicator that reflects the growth and revenue potential of the platform.
Expenses metric records the costs incurred by a business to generate revenue. It includes expenses on ads, salaries, hardware, software, and other operating expenses. It helps to evaluate profitability and optimize spending.