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                                    Snapchat Ads
                                    
                                Video Plays at 50%                            Video Plays at 50% is a metric that measures the number of times a video ad has been played up to the halfway mark of its total duration. It helps advertisers understand the success and engagement rate of their video ad.
With Databox you can track all your metrics from various data sources in one place.
                Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Plays at 50% using Databox, follow these steps:
 Goals
 Scorecards
 Metric Digest
 Metric Builder
Data Calculations
 Performance Screen