The Visits metric in VimeoOTT measures the total number of times a viewer has visited a video or channel page. It helps understand viewer behavior and engagement.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Visits using Databox, follow these steps:
The Vimeo OTT Traffic Overview dashboard slices your traffic different ways to determine filters that lead to quality visits.
The Visits by Country metric provides information about the geographic locations of viewers who have visited a VimeoOTT channel or video page over a certain period of time.
Visits by Source metric shows the number of visits to a VimeoOTT channel or video, categorized by the source of the traffic such as direct, organic search, social media, email, referral or paid search.
The Conversion Rate by Country metric measures the percentage of visitors to a VimeoOTT platform who become paying customers or complete a desired action, broken down by country. It helps identify which countries are most valuable in terms of revenue generation and audience engagement.
The Conversion Rate by Referrer metric measures the percentage of website visitors from different referral sources who complete a desired action, such as making a purchase or filling out a form.
Revenue by Country is a metric that measures the total amount of money generated by VimeoOTT in each country where it operates. It gives insights on which countries are the most profitable for the company.
The Video Plays by Video metric represents the number of times a specific video has been played across all VimeoOTT channels and devices. It helps businesses track the popularity and reach of their video content, and can inform decisions around marketing and content strategy.
Expenses metric records the costs incurred by a business to generate revenue. It includes expenses on ads, salaries, hardware, software, and other operating expenses. It helps to evaluate profitability and optimize spending.
Net Revenue is the total revenue generated by a platform or service provider after deducting all applicable expenses, such as taxes, refunds, and commissions.