Paid Shares is a metric that measures the number of times users share your TikTok ad with their network after being incentivized or paid to do so. It helps you gauge the effectiveness of your influencer marketing campaigns.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Shares using Databox, follow these steps:
Use this dashboard to gain a high level overview of how effective your campaigns are at generating engagements.
CPM stands for Cost Per Mille, which is the cost an advertiser pays for one thousand ad impressions. It is commonly used in digital advertising to measure the cost effectiveness of an ad campaign and to compare different ad formats or platforms. In TikTokAds, CPM represents the average cost of showing an ad to 1,000 users and can vary depending on factors such as targeting, audience, ad placement, and bidding strategy.
Impressions by Campaign refers to the total number of times an ad was displayed to TikTok users as part of a particular campaign. It is a key metric for measuring the reach of a campaign and the overall effectiveness of ad targeting and creative strategies.
The sum of all clickable interactions on your ads, including clicks led to advertiser-specified destinations and non-destination clicks from social actions and interactive experiences during the specified Date Range split up by Campaigns.
The sum of all clickable interactions on your ads, including clicks led to advertiser-specified destinations and non-destination clicks from social actions and interactive experiences during the specified Date Range split up by Ads.
CPA (Cost per Acquisition) is an advertising metric on TikTokAds that measures the amount spent per conversion, such as a purchase or form submission. It helps understand the effectiveness of ad campaigns and optimize for better performance.
CVR (Conversion Rate) by Ad is a metric that measures the rate at which users who interact with an ad end up converting, or taking a desired action (such as making a purchase or filling out a form). It helps to evaluate ad effectiveness and make data-driven optimizations to improve overall campaign performance.
The Real-time Cost Per Result by Ad Group metric measures the cost per desired action taken by users on your ads in real-time, at the ad group level, allowing you to quickly adjust budgets and targeting for optimal performance.
Paid Profile Visits by Campaign is a TikTokAds metric that measures the number of times users visited an advertiser's profile page via a specific campaign, to assess the effectiveness of the campaign in generating interest and driving traffic to the brand's profile.