Paid Profile Visit Rate by Campaign is a conversion metric that measures the percentage of users who clicked on a TikTok ad, visited the advertiser's profile, and took further action. It helps assess how engaging and effective the ad is in attracting potential customers.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Profile Visit Rate by Campaign using Databox, follow these steps:
Impressions refer to the number of times an ad was displayed to users on TikTok. It is a crucial metric as it indicates the reach and visibility of the ad to potential customers.
The percentage of times people saw your ad and performed a click (all) during the specified Date Range split up by Ads.
Frequency by Ad Group measures the average number of times each ad in a group was seen by a unique viewer. It helps monitor how often people are exposed to your ads, and avoid overexposure.
The Result by Ad Group metric shows the performance of a specific ad group in terms of the desired action taken by the audience, such as clicks, installs, or purchases. This metric helps to measure the effectiveness of each ad group and optimize future campaigns accordingly.
Paid Followers is a metric that tracks the number of followers gained through paid advertising efforts on TikTok. It helps businesses measure the success of their campaigns and evaluate the return on investment for their ad spend.
The Paid Followers by Campaign metric measures the number of new followers gained through paid campaigns. It helps track the effectiveness of campaigns in increasing brand awareness and driving user engagement on TikTok.
Paid Followers by Ad is a TikTokAds metric that measures the number of new followers gained through advertising campaigns. It helps advertisers understand the effectiveness and ROI of their follower acquisition strategies.
Paid Profile Visit Rate is a TikTokAds metric that measures the proportion of people who clicked on your ad and then visited your profile. It helps gauge audience interest and engagement with your brand beyond the initial ad interaction.