Cost per 1,000 People Reached is the amount of money spent on a TikTok Ads campaign to reach 1,000 unique users on the platform. It helps measure the efficiency and effectiveness of your ad spend in reaching your target audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost per 1,000 People Reached using Databox, follow these steps:
Total Cost by Campaign is the sum of all costs incurred for a specific advertising campaign on TikTok, including ad creation, targeting, and distribution expenses.
Clicks by Ad Group is a metric that measures the total number of clicks received by each ad group in a TikTokAds campaign. It helps advertisers understand which ad groups are performing well and which ones need improvement, allowing them to optimize their campaigns accordingly.
Cost per 1,000 People Reached by Campaign metric shows the average cost of reaching 1,000 people through a TikTokAds campaign. It helps measure effectiveness of your ad campaigns and optimize budget allocation.
CPA by Ad Group is a metric that measures the cost incurred to acquire a conversion for a particular ad group. It helps advertisers understand which ad groups are performing better or worse in terms of cost-efficient conversions.
CVR (Conversion Rate) by Ad is a metric that measures the rate at which users who interact with an ad end up converting, or taking a desired action (such as making a purchase or filling out a form). It helps to evaluate ad effectiveness and make data-driven optimizations to improve overall campaign performance.
Result Rate by Ad Group measures the effectiveness of each ad group in achieving the desired advertising objectives, by calculating the percentage of times users engaged with the ad in relation to how many times it was shown. It provides insights on which ad groups are performing well and helps in optimizing future ad spend.
Paid Comments by Campaign is a metric that measures the number of comments received on a TikTok ad campaign that an advertiser pays for, helping to track the engagement and success of their ad content.
Paid Profile Visits shows the number of times an ad has prompted users to visit a TikTok profile through clicks or views. It helps evaluate the effectiveness of ad campaigns in driving profile visits and increasing brand visibility.