The sum of all clickable interactions on your ads, including clicks led to advertiser-specified destinations and non-destination clicks from social actions and interactive experiences during the specified Date Range split up by Ad Groups.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Clicks (All) by Ad Group using Databox, follow these steps:
Total Cost by Campaign is the sum of all costs incurred for a specific advertising campaign on TikTok, including ad creation, targeting, and distribution expenses.
CPM (cost per thousand impressions) by Campaign is a metric that measures the cost of reaching 1,000 people through a particular ad campaign on TikTok. It calculates the cost of each ad impression and helps advertisers compare the efficiency of different campaigns to determine which ones are yielding the best results.
The percentage of times people saw your ad and performed a click (all) during the specified Date Range split up by Ad Groups.
Cost per 1,000 People Reached is the amount of money spent on a TikTok Ads campaign to reach 1,000 unique users on the platform. It helps measure the efficiency and effectiveness of your ad spend in reaching your target audience.
Real-time CVR is a key performance metric that helps track the conversion rate of an ad campaign in real-time, allowing for quick adjustments to optimize ad performance.
Real-time CVR (conversion rate) by Ad is a metric that measures the percentage of clicks on an ad that resulted in a conversion (such as a sale or lead) within a short period of time, providing real-time feedback on ad effectiveness.
Paid Followers by Ad is a TikTokAds metric that measures the number of new followers gained through advertising campaigns. It helps advertisers understand the effectiveness and ROI of their follower acquisition strategies.
The Paid Shares by Ad Group metric shows the number of times users shared your ad after being served it through paid promotion, allowing you to optimize your ad groups for increased engagement and virality.