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Snapchat Ads Video Plays at 75% by Ads

Video Plays at 75% is a SnapchatAds metric that measures the number of times your video ad was played at least 75% of the way through by users. This metric helps you assess the engagement and impact of your video ads and optimize your ad strategy accordingly.

With Databox you can track all your metrics from various data sources in one place.

Video Plays at 75% by Ads 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Video Plays at 75% by Ads"?
The Video Plays at 75% by Ads metric is a measurement used in SnapchatAds to determine how many times a video ad was played at least 75% through its entire duration. This metric helps advertisers understand how engaged users are with their video ad content, as well as measure the success of the ad and its effectiveness in conveying the intended message. It is an essential metric for measuring the engagement and ROI of SnapchatAds video campaigns, allowing advertisers to optimize their campaigns for maximum engagement and effectiveness.
Example: A fashion brand can use the Video Plays at 75% by Ads metric to measure the effectiveness of their Snapchat ad campaign promoting their new collection. If the metric shows high engagement, the brand can deduce that the target audience is interested and create more ads to drive sales.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Video Plays at 75% by Ads in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Video Plays at 75% by Ads using Databox, follow these steps:

  1. 1
    Connect Snapchat Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Video Plays at 75% by Ads on the Performance screen
  6. 6
    Get Video Plays at 75% by Ads performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Video Plays at 75% by Ads
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Snapchat Ads integration with Databox Track Video Plays at 75% by Ads from Snapchat Ads in Databox GET STARTED

General

  • Description
    Video Plays at 75% is a SnapchatAds metric that measures the number of times your video ad was played at least 75% of the way through by users. This metric helps you assess the engagement and impact of your video ads and optimize your ad strategy accordingly.
  • Category
    Advertising

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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