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Snapchat Ads Paid Reach by Campaign

Paid Reach by Campaign measures the total number of unique users who viewed your ad at least once and were reached through paid advertising campaigns on Snapchat.

With Databox you can track all your metrics from various data sources in one place.

Paid Reach by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Paid Reach by Campaign"?
Paid Reach by Campaign is a measurement in SnapchatAds that shows the number of unique people who viewed an ad at least once in a given campaign, based on paid advertising. This metric helps advertisers understand the extent of their ad's reach. It's a powerful way to determine how many people were exposed to the ad and how successful the ad campaign is in terms of increasing brand awareness and driving traffic to the target URL.
Example: A SnapchatAds campaign for a new clothing line using Paid Reach by Campaign metric to determine the number of unique users who saw the ad, leading to increased brand awareness and potential sales.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Paid Reach by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Paid Reach by Campaign using Databox, follow these steps:

  1. 1
    Connect Snapchat Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Paid Reach by Campaign on the Performance screen
  6. 6
    Get Paid Reach by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Paid Reach by Campaign
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Snapchat Ads integration with Databox Track Paid Reach by Campaign from Snapchat Ads in Databox GET STARTED

Basics

  • Description
    Paid Reach by Campaign measures the total number of unique users who viewed your ad at least once and were reached through paid advertising campaigns on Snapchat.
  • Category
    Advertising
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsapi.snapchat.com/v1/adaccounts/{adAccountId}/stats

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