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Snapchat Ads Cost per Ad Views by Ads

The Cost per Ad View metric measures the average cost of each view of a Snapchat ad. It reflects the cost advertisers pay for each time their ad is viewed by a user.

With Databox you can track all your metrics from various data sources in one place.

Cost per Ad Views by Ads 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Cost per Ad Views by Ads"?
The Cost per Ad View metric is a measure of how much it costs to get one person to view an ad on Snapchat. It calculates the total amount spent on the ad campaign divided by the number of views the ad received. This metric helps advertisers understand the efficiency of their ad spend and can also be used to compare the performance of different ad campaigns. A lower Cost per Ad View means higher value for the advertising investment.
Example: A company promoting its new smartphone released an ad campaign on Snapchat. The company used the Cost per Ad Views by Ads metric to see how much it cost for each view of the ad and compared it to their sales to determine the success of the campaign.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Cost per Ad Views by Ads in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Cost per Ad Views by Ads using Databox, follow these steps:

  1. 1
    Connect Snapchat Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Cost per Ad Views by Ads on the Performance screen
  6. 6
    Get Cost per Ad Views by Ads performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Cost per Ad Views by Ads
Goals

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Scorecards

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Metric Digest

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Metric Builder

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Data Calculations

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Performance Screen

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Snapchat Ads integration with Databox Track Cost per Ad Views by Ads from Snapchat Ads in Databox GET STARTED

General

  • Description
    The Cost per Ad View metric measures the average cost of each view of a Snapchat ad. It reflects the cost advertisers pay for each time their ad is viewed by a user.
  • Category
    Advertising

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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