The 2 second video Views by Campaign metric on SnapchatAds measures the total number of times a video ad was viewed for at least 2 seconds, providing insight on the effectiveness of a particular campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track 2 second video Views by Campaign using Databox, follow these steps:
The Paid Impressions by Campaign metric measures the total number of times your paid ads were shown to your target audience for a particular campaign on Snapchat.
Paid impressions by Ad Sets metric measures the number of times an ad from a particular ad set is displayed to the target audience after the advertiser pays for it. It helps to track the effectiveness of each ad set in driving exposure and engagement for the campaign.
Swipe Ups is a SnapchatAds campaign metric that tracks the number of times users swipe up on your ad to reach a destination, such as a website or app. It measures user engagement and interest in your ad's content.
Percentage of ad impressions swiped up on (Total Avg.) split up by Campaigns.
Total Reach by Ad Sets measures the total number of unique users who have seen at least one ad from a particular ad set during a selected time period on Snapchat. It helps advertisers understand the reach of their ads to target audience.
The 2 second video Views metric on Snapchat Ads measures the total number of times your ad's video was viewed for at least 2 seconds or more. It's a reliable indicator of ad engagement and helps track your ad's success.
Story Opens by Ad Sets metric measures the total number of times Snapchatters have opened your ad in a story after seeing it in the Discover tab or in Stories.
Cost per Lead by Campaign is a metric used in SnapchatAds that calculates the cost spent on acquiring a single lead from a specific campaign. It helps in measuring the effectiveness of the campaign and determining the ROI.