The 2 second video Views by Campaign metric on SnapchatAds measures the total number of times a video ad was viewed for at least 2 seconds, providing insight on the effectiveness of a particular campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track 2 second video Views by Campaign using Databox, follow these steps:
Paid Reach by Ads is a SnapchatAds metric that measures the number of unique users who saw your ad after paying to promote it. It is a key indicator of how effectively your ad is reaching and engaging your target audience.
Video Completions by Ad Sets is a metric that measures the number of times a video ad was watched in its entirety within a specific ad set on Snapchat, indicating how many users engaged with the ad and consumed its entire message.
Leads by Ads is a metric in SnapchatAds that measures the number of people who have shown interest in a particular product or service through the ad campaign and provided their contact information for follow-up communication.
The Story Opens by Campaign metric measures the number of times users have opened and viewed a particular advertising campaign's story.
Story Opens by Ads is a SnapchatAds metric that measures the number of times users opened your ad in a Story. It helps you track engagement and effectiveness of your ad campaign.
Total CPM by Ads is a metric that measures the total cost per 1,000 impressions for an ad campaign on Snapchat. It takes into account all costs associated with the campaign, including ad spend and platform fees.
Cost per Ad Clicks by Ad Sets is a metric that calculates the average cost a business pays for each click on their Snapchat ad, grouped by the different ad sets they have created.
The Purchase ROAS by Ad Sets metric measures the revenue generated from purchases made by customers who were shown specific ads. It helps optimize ad spend for highest return.