Paid Pin clicks by Objective measures the number of clicks on a Pinterest ad based on the campaign objective set by the advertiser, such as increased brand awareness, website traffic, or app installs.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Pin Clicks by Objective using Databox, follow these steps:
The Spend metric in Pinterest Ads refers to the amount of money you have spent on your ad campaigns to reach your target audience and promote your products or services on the platform.
Earned Impressions by Campaign metric tracks the additional impressions generated from social engagement such as likes, shares, and comments on Pinterest Ads.
Earned Engagement measures the interactions (likes, comments, shares) generated on Pinterest from users beyond the original promoted content. It indicates audience involvement and organic reach.
Earned Engagement by Campaign measures the organic interactions and activity generated from a Pinterest ad campaign, indicating its impact beyond paid promotion.
Order value by Ad Group is a metric in Pinterest Ads that measures the total value of purchases attributed to each specific ad group. It helps advertisers understand which ad groups drive the highest value in terms of sales revenue.
The Paid Saves by Ad Group metric measures the number of times users saved a promoted pin to their boards on Pinterest, indicating strong interest and potential for further engagement.
Earned Video Views by Ad Group measures the number of views generated from people who watched your video ad and then went on to view other related videos or content on Pinterest.
The Average video play time by Campaign metric measures the average duration that users watch a video within a specific advertising campaign on Pinterest. It helps assess viewer engagement and content effectiveness.