Order value by Ad is a metric that measures the average value of orders generated by a specific Pinterest ad. It helps in determining the effectiveness and ROI of the ad campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Order Value by Ad using Databox, follow these steps:
The Spend by Ad metric measures the total amount spent on each individual ad campaign on Pinterest, providing insights into budget allocation and performance analysis.
Engagements by campaign measure the total interactions with your Pinterest ads across all campaigns, including clicks, saves, comments, and close-ups.
Paid Engagement is a metric that measures interactions with Pinterest Ads, such as saves, clicks, and comments, that are generated from paid promotions.
Paid Pin clicks by Ad is a Pinterest Ads metric that measures the number of times users clicked on a promoted pin, indicating engagement and interest in the ad. This data helps advertisers assess the effectiveness of their campaigns.
Earned Pin clicks by Ad Group measures the total clicks on Pins generated from the ad campaign. It shows engagement driven by users who interact with Pins after seeing the ad.
Reach by Campaign is a metric that shows the unique number of Pinterest users who saw your ad within a specific campaign, providing insights into the overall audience reach and exposure.
Earned Saves by Campaign measures the number of times a pin from a Pinterest ad campaign is saved by users, indicating interest and potential for organic reach.
Save Rate is the percentage of users who save a Pin to their board after viewing it. It measures engagement and interest in the content, helping in assessing the success of Pinterest Ads.