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Pinterest Ads Earned CTR by Ad

The Earned Click-Through Rate (CTR) by Ad metric measures the percentage of clicks on a Pinterest ad that come from saves, sends, or close-ups.

With Databox you can track all your metrics from various data sources in one place.

Earned CTR by Ad 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Earned CTR by Ad"?
Earned Click-Through Rate (CTR) by Ad is a metric that measures the percentage of clicks on your Pinterest ad that come from users saving or sharing your ad, rather than clicking through directly. It indicates how engaging and shareable your ad is, as well as its ability to drive additional organic traffic through saves and reshares.
Example: By analyzing the Earned CTR by Ad metric, we discovered that a Pinspiration campaign generated significantly higher engagement through repins compared to other ad formats on Pinterest.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Earned CTR by Ad in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Earned CTR by Ad using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Earned CTR by Ad on the Performance screen
  6. 6
    Get Earned CTR by Ad performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Earned CTR by Ad
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Pinterest Ads integration with Databox Track Earned CTR by Ad from Pinterest Ads in Databox GET STARTED

General

  • Description
    The Earned Click-Through Rate (CTR) by Ad metric measures the percentage of clicks on a Pinterest ad that come from saves, sends, or close-ups.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Maximum Value
    1
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 90 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    Yes
  • Forecasts
    Yes
  • Benchmarks
    No

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