"Saves by Campaign measures the number of times users save a Pin from a specific ad campaign on Pinterest, indicating interest and intent to engage further."
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Saves by Campaign using Databox, follow these steps:
Earned Engagement by Ad measures the organic interactions (likes, shares, comments) generated by a Pinterest ad, showcasing its impact beyond paid reach.
The Paid CTR by Campaign metric measures the click-through rate (CTR) of your ads within specific campaigns on Pinterest, indicating the effectiveness of your campaign targeting and ad creative.
Paid CTR by Ad metric measures the click-through rate of your Pinterest ads, showing the percentage of users who clicked on your ad after seeing it. It helps analyze ad performance and effectiveness.
Paid Outbound Clicks measure the number of times users clicked on your ad and were directed to an external website or landing page. It indicates engagement and interest in your ad content.
Frequency by Campaign is a metric that indicates the average number of times a person has seen an ad within a specific campaign. It helps measure ad fatigue and audience saturation.
Reach by Ad measures the number of unique people who saw your ad at least once. It is the total audience reached by your ad campaign across different channels.
Paid Video Views by Campaign is a metric that measures the number of views on your video ads served through a specific Pinterest ad campaign.
Paid Video Views by Ad Group is the total number of times a video ad has been viewed within a specific ad group on Pinterest, after a user clicked on or engaged with the ad.