The Average Position by Campaign metric shows the average ranking of your ad positions for a specific campaign in search results. A higher number means your ad appears closer to the top of the page, and a lower number means it appears closer to the bottom.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Average Position by Campaign using Databox, follow these steps:
Impressions by Ad Group shows the total number of times an ad from a specific ad group is displayed on search results pages or other websites on the Bing Ads network.
CTR (Click-Through Rate) is the ratio of clicks to total impressions of an ad. It measures ad engagement and indicates how relevant the ad is to the intended audience.
How often your ad was in the first position of all results, as a percentage of your total impressions.
Conversions by Ad is a BingAds metric that measures the number of times an ad resulted in a desired action, such as a purchase, lead form submission, or phone call. It helps advertisers understand which ads are driving the most valuable actions.
The Average CPC (cost-per-click) is the average amount paid for each click on a BingAds ad, determined by dividing the total cost of clicks by the total number of clicks received.
The Cost per Conversion by Campaign metric is the amount spent on a particular campaign divided by the number of conversions attributed to that campaign. It indicates how much it costs to acquire a conversion for a specific campaign, making it easier to identify the most effective campaigns.
Cost per Conversion by Ad Group is a metric that computes the cost of acquiring one conversion for each ad group in your BingAds campaign. It helps you evaluate the effectiveness of your ad groups in driving conversions and enables you to make data-driven decisions on how to optimize your budget and bidding strategy.
ROAS by Ad Group measures the revenue generated by each ad group compared to the amount spent on ads; helps determine which ad groups are driving profits.